Free ADtv streaming lands on STARZPLAY this week

Abu Dhabi Media is moving all ADtv content into STARZPLAY. The new ADMN section goes live on 4 November 2025, with the old ADtv app running only until 30 November. Abu Dhabi Media says the viewing experience inside STARZPLAY will be free, with live TV and radio and better tech under the hood. Devices covered include iOS, Android, smart TVs and web.   

What’s changing and when

The timeline is simple, and yes, it’s fast.

• ADtv shows and channels move into a new ADMN area inside STARZPLAY on 4 November 2025
• The stand-alone ADtv app stops working on 30 November 2025
• Abu Dhabi Media positions this as a step up for streaming quality and reach

Abu Dhabi Media announced a strategic partnership with STARZPLAY to house all ADtv content in a dedicated ADMN section. The switchover starts today, 4 November 2025, and the old app will be retired after 30 November. The company frames this as a milestone for regional digital broadcasting and a quality upgrade for viewers.

Where to watch: apps and devices

You won’t need to hunt for niche apps.

• STARZPLAY on iOS, Android, smart TVs and web
• New Abu Dhabi Media Network (ADMN) section inside the app
• Streams supported by STARZPLAY’s platform capabilities

The ADMN section lives inside STARZPLAY, which runs on phones, tablets, major smart TVs and browsers. Abu Dhabi Media calls out full integration across iOS, Android, smart TV and web at launch. STARZPLAY notes HD and 4K support on its platform, though the ADMN section’s exact output isn’t specified.   

Related reading on Tbreak: our coverage of STARZPLAY’s sports slate and guides: Serie A on STARZPLAYand UFC on STARZPLAY in the UAE. 

What you get: channels, radio and features

It’s more than a logo move.

• Live streams for Abu Dhabi Media TV channels: Abu Dhabi TV, Al Emarat TV, Abu Dhabi Sports, Baynouna, Yas, Majid, National Geographic Abu Dhabi
• Live streams for Abu Dhabi Media’s radio network
• Personalised profiles, parental controls and smart recommendations

The new section bundles live TV and radio with user features you actually need. Expect personal profiles, parental control options and recommendations tuned to your viewing. On the live side, the line-up includes Abu Dhabi TV, Al Emarat TV, Abu Dhabi Sports, Baynouna, Yas, Majid and National Geographic Abu Dhabi, plus radio streams. 

Want what’s new on STARZPLAY beyond ADtv? See our monthly picks: StarzPlay new releases in Octoberand September highlights.

Why this move matters

This isn’t just housekeeping.

• Abu Dhabi Media and STARZPLAY both say it expands reach and audience
• The experience is pitched as free and higher quality
• The partnership sets up future co-productions and exclusives

Abu Dhabi Media frames the shift as a bigger play for audience growth and stronger digital presence. The press note calls it a milestone for the region’s digital broadcasting, backed by “high-quality streaming technology.” Both sides also flag scope for joint productions and exclusive content down the line.     

Context on STARZPLAY’s recent pushes: Serie A rights renewal and MMA events coverage.

What the companies said

Short and on-message, as expected.

• Abu Dhabi Media CEO Rashed Al Qubaisi said the move fits the company’s digital strategy and opens doors for joint productions and exclusives. 
• STARZPLAY CEO Maaz Sheikh said the partnership brings Abu Dhabi Media’s content to a wider audience inside STARZPLAY and strengthens its competitiveness. 

In plain terms, Abu Dhabi Media wants a broader reach without compromising its identity, and STARZPLAY gains a stronger local pillar within its app. That aligns with the “milestone” language in the announcement. 

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