CompuMe Reveals New Expansion Plans for Middle East
CompuMe today announced that it would be entering into a new partnership with Virgin Megastore and Carrefour in a bid to increase its presence and future in the Middle East markets. The new "CompuMe @ Virgin" scheme will allow the company to cater specific products in most of Virgin Megastore's outlets. However under the new agreement, the company will close down its store in Mall of the Emirates on Feb 28th, with merchandise then moving to Virgin Megastore in the interim.
Press Release: Dubai, 27 February 2013 - CompuMe, one of the leading IT solution enablers in the Middle East, announced today its latest expansion plans to further reach out to its customers in the UAE through increasing its presence in Virgin Megastores and Carrefour Markets across the country.
CompuMe will now operate and brand itself as ‘CompuMe @ Virgin’. The company’s relationship with Virgin continues to grow on solid ground, and has increased business more than 40% year over year, resulting in more areas being allocated to CompuMe in Virgin Megastores across the UAE and region. The new concept will allow CompuMe to further reach out to its customers in all the Virgin Megastores locations both present and future in the Middle East.
CompuMe will also be expanding its business with Carrefour Markets across the UAE with a positive outlook of increasing its presence within the coming three years.
Dikran Tchablakian, Chief Executive Officer of CompuMe commented on the transition: “As we are constantly seeking the best ways to reach out to all our customers and partners wherever they are, we are very happy and proud with our growing partnership and presence in Virgin Megastores and Carrefour Markets. We will also be announcing new ventures that aim to increase CompuMe’s market share not only in the UAE, but also across the entire region.”
“Since the management buyout in 2010, CompuMe has fulfilled all its obligations and has grown its business on solid financial grounds. Today CompuMe is the largest management company for store-in-store concept and has grown smarter, more productive and more approachable by both customers and partners together,” he also added.
It is also worth noting that in coordination and mutual agreement with Mall of Emirates, CompuMe shall cease its operation in Mall of Emirates store by February 28, 2013 due to the re-merchandising of the store area by the mall management. The company’s team will work on ensuring a smooth logistics transition and accommodation for CompuMe customers and partners in other prominent outlets. A new store location will also be announced in the near future.
