Galaxy Chocolate’s new ad mixes the real with the unreal
Here is a new ad for the Galaxy chocolate bar.
For those too young to notice, the girl in the commercial is Audrey Hepburn- the classical beauty that has been dead for over 20 years. That's right, the girl in the ad is actually CGI done brilliantly by a production company called Framestore thanks to advanced VFX techniques.
The process started with an exhaustive search for the perfect Audrey Hepburn double. The hope was to find someone who could give Kleinman the performance that he needed, and ideally to share as many of her features and characteristics as possible. Framestore then completed a round of extensive pre-shoot facial scanning at its in-house Capture Lab in order to deliver the complexities demanded by this project. This included a FACS (facial action coding system) session that allowed the team to record more than 70 possible muscle movements and capture high resolution textures for building their CG Audrey.
